CHICHIA LONDON REMINISCE & LUXE CONCEPT DOUBLE COLLECTION FOR SS ’14

CHICHIA LONDON REMINISCE & LUXE CONCEPT DOUBLE COLLECTION FOR SS ’14

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When it comes to African Fashion, we can always look to brands such as Chichia London and Duro Olowu for inspiration. They stay dedicated to the African print ‘cult’ while giving us unique pieces which we can use for different seasons.

The Chichia London brand released two collections for their Spring/Summer 2014 lookbook. The ready to wear (RTW) made in Tanzania designs which takes us back to a fun yet chic fashion concept. According to the designer, “the 2014 mini collection titled ‘Reminisce’ recalls a sometimes forgotten time; ones childhood. The collection focuses on the idea of being grown up but still wanting to have fun in clothes and dressing up to feel happy, channeling a youthful innocence.”

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